Marketing Management – Free Online Course
Unlock the fundamentals of marketing and learn how to drive business success through strategic marketing principles.
This free course is perfect for students, aspiring marketers, entrepreneurs, and professionals looking to understand core marketing concepts and apply them in real-world scenarios.
Course Duration
9 Hours
Why Join?
- 100% Free – No hidden charges
- Learn from experienced marketing professionals with real-industry exposure
- Perfect for students, business owners, and career switchers
- Includes practical case studies and real-time strategy insights
- Certificate of Participation (Free Download)
Ready to lead projects successfully and elevate your career?
What You’ll Learn
Introduction to Marketing
Understand what marketing really means and how it influences business growth.
Market Research & Consumer Behavior
Learn how to identify customer needs, segment markets, and analyze buying behavior.
Marketing Mix (4Ps)
Explore Product, Price, Place, and Promotion strategies used by successful brands.
Digital & Social Media Marketing
Discover modern tools, SEO basics, email campaigns, and how to leverage platforms like Instagram & LinkedIn.
Branding & Positioning
Build strong brand identity and learn positioning tactics for competitive advantage.
Marketing Strategy Development
Draft simple yet powerful marketing strategies for startups and SMEs.
By the End of This Course:
✅ You will have a clear understanding of marketing concepts
✅ You’ll be able to apply practical marketing strategies to real-world situations
✅ You’ll gain confidence to pursue advanced marketing roles or business projects
Join 45,000+ Learners at IIBM for Career Success
At IIBM Institute of Business Management, we empower working professionals to achieve their career dreams through flexible, online programs.
