Executive Programme in

Sales and Marketing (EPSM)

By IIM CALCUTTA

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ABOUT THE COURSE

KEY HIGHLIGHTS

OBJECTIVE

Get an in-depth understanding of contemporary approaches to acquire, retain and grow business with various stakeholders in the market in an effective manner. Designed for junior and mid-level executives, IIM marketing courses, along with sales courses, help in acquiring skills to overcome real-world business challenges, question presumptions and think of unusual ways of doing business.

Whether you are planning to pursue any of the marketing or sales certification courses in India, sales and marketing course from IIM are a safe bet, given their esteemed faculty and teaching methodology.

curriculum HIGHLIGHTS

Executive Programme in Sales and Marketing (EPSM) from IIM Calutta comprises of core subjects under module. There are two core modules covered.

Course Fees

Application Fees Registration Fees Program Fees Campus Visits & Study Material Total Fees (exclusive of App & Reg fees)
INR 2,500/ + GST* INR 10,600/ + GST* INR 3,60,000/ + GST* INR 64,000/ +GST* INR 4,24,000/ + GST*

Programme Fee

Who Should Attend

  • Minimum 2 years of work experience (full-time paid employment) post completion of Graduation as on Application Closure Date.
  • Applicants should be working professionals/self-employed.
  • Graduates / Post-Graduates recognized by UGC/AICTE in any discipline with min. 50% marks [aggregate – considering results of all years.

Key Learning Outcomes

  • Helps participants in developing broad understanding of emerging Sales & Marketing frameworks and their relationships with other business functions to grow in the market.
  • Helps you identify and solve the challenges in today’s marketplace using the latest concepts of sales and marketing.
  • Understand customer and market orientation for business success along with the fundamentals of channel design and development
  • Equips the managers with the abilities to understand the roles and responsibilities of a manager dealing with sales and marketing

Course Completion Certificate

Dr. Anshu Singh

Ph. D From Department of Economics, School for Ambedkar Studies, Babasaheb Bhimrao Ambedkar University (Central), Lucknow

She has around (6 ½ ) years of experience including a Ph.D. & teaching experience and worked under various institutions as a Lecturer and Assistant Professor, her areas of specialization are Indian Economics, Financial Economics, International Economics, and Public Finance.

Dr. Simarjeet Singh Bawa

PhD in Marketing from Punjab Technical University, Punjab

He has over 15.5 years of Experience in academics specializing in Marketing and worked under several organizations as a corporate Professor, Director, Associate Professor & HOD, Assistant Professor, Professor & Dean.

Dr. Rajesh Kotian

Online Faculty and Research Guide, IIBM Institute Of Business Management

He has having over 19 years of Experience in Academics. He has worked with various organizations under profiles like Assistant Registrar, Professor in Management, Placement Trainer, Placement Coordinator, Examination Coordinator, Inter college Examination Observer, Project Guide, International Admission counselor.

Dr. Pushpendra Singh

Ph.D from MNIT Jaipur

He has over 19 years of Experience in academics as an associate professor specialized in Electrical Engineering ,AI & ML applications, Smart Grid, IoT applications in Electrical systems, Game theory, Power system restructuring, DER/EV integration etc

Dr. Reetika Agarwal

Ph.D from University of Lucknow, India

She has over 15 years of Experience in academics and worked with various organizations under profiles like Senior Research Associate, Professor in Management, Placement Trainer, Thesis Supervisor, Examination Coordinator, Inter college Examination Observer

Dr. Latika Vaishak Shanbhag

PhD in Business Accounting from Indian Education Academy Palampur (H.P)

Worked in the field of education as a professional with experience over 20 years in the field of management and worked with various organizations under profiles like Lecturer for Financial Accounting, Statistics for Economics, Introduction to Microeconomics, Career Talks and Personality Development, Corporate training, Soft skill trainer, Teaching IELTS, PTE, Spoken English and Personality Development, etc

Dr. Krati Agarwal

Ph.D from Dayalbagh Educational Institute, Dayalbagh, Agra

She has over 5 years of Teaching experience at-Dayalbagh Educational Institute, Agra and Kalinga University, Raipur. Content matter expert, Thesis Supervisor

Dr. Nageswara Rao

PhD PMUs Based PSVS Assessment Using AI & ML from Vellore Institute of Technology – Vellore

Committed and Engaging Professor with 12 years of experience successfully as Secretary, Assistant Professor, Doctoral Researcher Associate Professor, Vice Chairman, IEEE YP AG Bengaluru Section, Innovation Ambassador – Ministry Of Education Innovation Cell, Government of India & Academic Researcher.

Dr. Mir Salim Ul Islam

Ph.D. in Computer Science and Engineering from Chitkara University, Punjab

He has over 11 years of Teaching/Research and Industry Experience. his field of specialization and Research Interests are Fog/Edge Computing, IoT, Machine Learning, and Emotion Recognition, and worked with various organizations under profiles like Software Engineer, Research Scholar, and Assistant Professor (CSE).